ReThink911 Video Billboard to Rock Times Square this September
ReThink911 Billboard to Go Digital in NYC!
Huge Two-Sided Video Billboard in Times SquareOne Block from the New York Times.
Dear friends, We have some good news and some bad news to share about our 13th Anniversary ReThink911 billboard, but don’t worry! We think the good news far outweighs the bad. The bad news — unfortunately, we cannot go forward with the billboard directly in front of the New York Times Building. The group currently occupying it has a year-long contract. While they had agreed with the billboard company to take a break for the month of September so that we could have the space, the agreement allowed them to change their mind until the last minute, and unfortunately they exercised that option. The good news — and we think it’s really good! – is that we found an even more stunning billboard just one block away at the corner of 42nd Street and 8th Avenue. Not only does this billboard draw maximum attention by facing in two directions while towering over one of the busiest intersections in Manhattan; but it’s also digital, which allows us to show practically life-size video footage of WTC 7’s symmetrical destruction. And that’s exactly what we plan to do!